Dare Ga Apparel Wo Korosu No Ka (Nikkei Business Jin Bunko)
Sugihara Junichi / Cho Shimi Hara Mutsumi / Cho
Points You Earn | 1% (8p) |
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Release Date | April 2020 |
Availability | In Stock at Supplier:Usually ships in 2-4 days |
Product Details
Catalog No. | NEOBK-2481152 |
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JAN/ISBN | 9784532199739 |
Product Type | BOOK |
Pages | 258 |
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Books are basically written in Japanese except for bilingual books or ones indicated as not written only in Japanese.
Description
Translate Description
Description in Japanese
誰がアパレルを殺すのか (日経ビジネス人文庫) / 杉原淳一/著 染原睦美/著
Related Offer & Feature
Tracklisting
1 |
第1章 崩れ去る“内輪の論理”(アパレルの墓場に見た業界の病巣
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2 |
中国依存で失ったモノ作りの力
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3 |
「売り場の罪」を背負うSCと百貨店
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4 |
「洋服好き」だけでは、やっていけない
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5 |
そして、勝ち組はいなくなった)
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6 |
第2章 捨て去れぬ栄光、迫る崩壊(INTERVIEW ウィメンズ・エンパワメント・イン・ファッション会長・尾原蓉子氏「変わらなければアパレル業界は滅ぶ」
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7 |
ファーストリテイリング会長兼社長・柳井正氏「もう、“散弾銃商法”は通用しない」)
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8 |
第3章 消費者はもう騙されない(既存勢力が恐れる米国発の破壊者
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9 |
「買う」から「手放す」までネットで完結
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10 |
大量生産の逆をいく「カスタマイズ」)
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11 |
第4章 僕らは未来を諦めてはいない(国内ブランドだけで世界に挑む
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12 |
オープン戦略で世界市場に切り拓く
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13 |
服を売ることだけが商売ではない
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14 |
「来年にはゴミになる」服を作らない)
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